The Arab Slovenian Business Club (ASBC) is a newly established international platform aimed at strengthening economic cooperation between Slovenia, the Kingdom of Saudi Arabia, and the wider GCC region.
ASBC brings together experienced experts from the fields of business, diplomacy, finance, and international development, united by a common goal: connecting companies, investors, and institutions, and fostering concrete projects and partnerships.
The founding leadership of ASBC consists of:
- Barbara Gunčar
- Danijela Žagar
- Radomir Putnik
- Assoc. Prof. Robert Klun, architect and international business developer
Together, the Board combines expertise in international business development, diplomacy, architecture, innovation, and strategic partnerships.
The institute’s headquarters is located in Ljubljana, at Masarykova cesta 14, where it serves as a hub for international partners, investors, and institutions.
ASBC focuses on building strong connections between Slovenian companies and partners in Saudi Arabia and the wider Gulf region, particularly in the following areas:
- investment and finance
- tourism and hospitality
- construction and sustainable development
- advanced technologies and digital transformation
- food production and food security
- education and knowledge transfer
With the growth of international cooperation and strategic partnerships, ASBC aims to become an important platform connecting Europe, the Middle East, and other emerging global markets.